This was a tough read and a tough pill to swallow.
Creativity becoming a commodity. My mindset has changed often these past few years concerning this topic. As a consumer, I see the value in "Free" and "Cheap". As a creative and a content creator, I see it for the double-edged sword it is. It is still something I struggle with.
As a designer, how do I compete with someone who uses Photoshop and charges nickles and dimes for what they produce? My solution so far?
I don’t compete with them.
I would be doing my industry and my peers a great disservice in lowering the value of my skills and talent. That’s not to say I don’t take on free projects now and then, especially those I am personally invested in. But even then, I try to make sure those I work with know that they are not paying for product - they are investing in people. They see value in not only what I make but also in how I make them.
It’s tough for me to accept this. As a consumer, free is extremely appealing. But for myself, I’d hate to see many of my friends, who are musicians and artists, spending their time and hard-earned money to produced quality music and art not get compensated for it.
http://www.latimes.com/entertainment/news/arts/la-et-onthemedia22-2010jan22,1,3750639.column
No comments:
Post a Comment